An Exclusive Inside Look at Miami’s Newest Luxury Hotel

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The main pool overlooks gorgeous Miami beach.
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An affiliate of the Starwood Capital Group, the 1 Hotel brand is a luxurious, eco-conscious line of hotels inspired by nature; environment-friendly features include reclaimed wood, lobby farmstands, and hemp mattresses. Two properties are in New York -- 1 Hotel Central Park (opening in August) and 1 Hotel Brooklyn Bridge Park (no opening date set) -- and the third can be found in Miami

The 426-room 1 Hotel South Beach opened in March 2015 after a complete renovation from its former days as the Perry South Beach, and the Gansevoort Miami Beach before that. We were able to tour the stunning property and now want to show you the over 500 photos and 360-degree panoramas we took of this posh, yet relaxing, stay.

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The lobby acts as a relaxed hangout during the day and a spot for cocktails at night.

The eco touches are noticeable immediately upon arrival; the building’s white facade is decorated with lush greenery, and potted plants line the entrance. Inside, the decor scheme of beachy whites and beiges, coupled with wooden accents, create a luxe but comfortable setting. Clusters of couches, tree stump tables, and a wall mural made of patches of grass dominate the large lobby.

The Standard King Room is spacious and filled with beachy hues.

The guest rooms — which start at a whopping 700 square feet — are stacked with eco-friendly features at every turn. They have comfortable beds featuring hemp mattresses, organic sheets, and soft blue blankets; oblong wooden desks; HEPA air filters; and glass terrariums with cacti and succulents.

The hotel's Field Guide lets guests control the TV, order room service, and contact the concierge.

The hotel’s Field Guide lets guests control the TV, order room service, and contact the concierge.

Modern technology features include free Wi-Fi, a 55-inch flat-screen TV, bluetooth wooden speakers that connect to mobile devices, and a Field Guide on Nexus phones where guests can order room service, contact the concierge service, and control the TVs and thermostats. Other unique touches include nightstand chalkboards instead of paper notepads, take-home socks instead of disposable slippers, and cotton jersey robes.

The rooftop pool has a bar, cabanas, and scenic views of the ocean.

The rooftop pool has a bar, cabanas, and scenic views of the ocean.

There are four pools for guests to choose from — a large pool on the main deck; a sleek rooftop pool; the Cabana Pool, which converts into a hot tub; and the South Pool, which is the largest and closest to the beach. The pools are outfitted with extremely plush loungers, and cabanas can be rented.

The sandy beach area is large and peaceful.

The sandy beach area is large and peaceful.

The hotel enjoys direct access to a 600-foot stretch of sandy beach where staff will set up comfortable lounge chairs and umbrellas; food and drink service, a VIP section, and kids’ play area are available on the beach as well. 

The two-level Beachcraft space has a beach-chic vibe with an open kitchen and leather booths.

The two-level Beachcraft space has a beach-chic vibe with an open kitchen and leather booths.

From renowned celebrity chef Tom Colicchio, Beachcraft is the hotel’s only full restaurant. It serves upscale farm-to-table fare, with an emphasis on fresh seafood, for breakfast, brunch on weekends, and dinner Wednesday through Sunday. 

So what do you think: Would you pay $700/night for a room here? Or have you? Let us know in the comments!

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