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The Gregory 3.5

Midtown West, New York City, New York

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This hotel has undergone significant renovations since our visit.
Our new review is coming soon, but check out the new photos now!

Review Summary

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  • Free continental breakfast in a turn-of-the-century banquet hall
  • Free Wi-Fi
  • Modern (if basic) rooms with flat-screen TVs
  • Free computer access in the lobby
  • Near the Empire State Building and Macy's
  • Half-block from eight subway lines


  • Rooms are small
  • No fitness center
  • No business center
  • Limited natural light in most rooms

Bottom Line

After significant renovations, The Hotel 35 Herald Square (formerly the Comfort Inn Manhattan) has evolved from a no-frills, slightly dingy budget hotel to one of the best values in Midtown West. You'd be hard-pressed to find better rates given the location, a block from Macy's, two blocks from the Empire State building, and a 10-minute walk to Times Square. Perks include free Wi-Fi; free continental breakfast; and free coffee. Rooms have modern, if basic, decor and are perfectly adequate for the price. Take advantage of this steal while you can -- the property is slated for further renovations in 2014 that will transform it into an upscale boutique hotel. THIS HOTEL REOPENED AS THE GREGORY FOLLOWING A $15 MILLION RENOVATION. WE WILL UPDATE OUR PHOTOS AND REVIEW AS SOON AS POSSIBLE.

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Cute, cozy budget option with historical details and a convenient location

The 131-room Comfort Inn is what you'd expect from a budget hotel in New York City -- small, but sufficiently clean and attractive guest rooms, but little else in the way of features. Its best asset is its location, which is only two short blocks from the Empire State Building, one block from the Macy's flagship department store, and only a half-block from ample subway lines. And among the hotel's very short list of features, there's free Wi-Fi, a free computer station in the lobby, and a free continental breakfast -- more than enough given the competitive price.

The hotel's early 19th century architecture impresses, and renovations have helped refresh the historic charm of the interiors. The lobby has marble half-columns, crown molding, and wallpaper, and a curved marble staircase. 


Great location for shopping or sightseeing: one block from Macy's flagship store, two short blocks from the Empire State Building, and a 10-minute stroll north to the heart of Times Square

Located in Manhattan's Garment District, an area packed with the city's wholesale textile designers and shopkeepers, the Comfort Inn is just a five-minute walk from a number of large, more affordable retail chains like the Gap and Victoria's Secret, as well as the popular Macy's flagship department store. In addition, for a more unique New York experience, you can head to Koreatown (three blocks away), which is chock-full of great (and cheap) Korean BBQ restaurants and karaoke joints.

The Comfort Inn itself is located on a street that gets a lot of traffic during the day -- meaning it's easy to hail a taxi. But vehicular activity dies down at night so you can still get a relatively quiet night's sleep.

For subway access, the hotel has one of the best locations in the city -- eight train lines that'll take you just about anywhere in the city (the B, D, F, V, N, Q, R, and W) are just a half-block away. In addition, parking is available on the block, and the hotel offers a discount rate of $27 for 24 hours (not a bad deal for parking in Manhattan).


Small, cute rooms with all the basics -- free Wi-Fi; flat-screen TVs; and empty mini-fridges -- but no coffeemakers

Rooms show a few minor signs of age (the old window air-conditioning units, for example), but are quite cute, with dark wood furniture, striped gold wallpaper, and gold and red bedding. As you might expect from a value chain of hotels -- value, of course, is relative in New York, where all hotels are more expensive -- the rooms are small. They start at 150 square feet and only have room for a full-size bed. They have strong, free Wi-Fi and small but sufficient 27-inch flat-screen TVs with pay-per-view and basic cable. There are empty mini-fridges, but no coffeemakers. 

There isn't much variation to the room layouts -- you can upgrade to a room with a queen bed or two doubles -- and rooms at the back of the building are quieter (but they don't get much natural light). Smoking rooms are available, so non-smokers should be sure to request a smoke-free option. 


Next to none, though there is free Wi-Fi

Features are limited to on computer in the lobby, free Wi-Fi, and a coffee machine. Guests at least get a free continental breakfast, which isn't easy to come by in New York. A decent bar and restaurant 


Free continental breakfast. A decent Irish-American restaurant set in neoclassical interiors, and a cafe that serves deli sandwiches and desserts next door

Brendan's Bar and Grill, connected to the hotel through a passageway, serves a mix of classic Irish dishes like corned beef and New American fare like citrus-roasted Chilean sea bass ($20 to $30 entrees), in a former grand banquet hall, built in the early 1900s. Locals working in the area frequent the bar, and the food is adequate, but not exceptional, especially considering the price. The only real draw to Brendan's is its old-world ambience, created by a marble fireplace and stained glass windows.

In the mornings, the restaurant serves a free continental breakfast for hotel guests, which includes toast, cereal, pastries, bagels, fresh fruit, juice and coffee. A free breakfast can be hard to find in New York City. 

Food delivery is available from Anesis Cafe, also next door, and all orders must be paid for in cash. The menu includes soups, salads and sandwiches under $10. 

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Things You Should Know About The Gregory


42 W 35th St, New York City, New York 10001-2222, United States


(212) 947-0200

Also Known As

  • Comfort Inn Manhattan
  • Comfort Inn New York City
  • Hotel 35 Herald Square
  • Manhattan Comfort Inn
  • New York City Comfort Inn

Room Types

  • Double Double Room
  • Queen Room
  • Standard Double Room
  • Standard Double Twin Room
  • Standard King Room
  • Standard Queen Room w/sofabed

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