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Midtown West, New York City, New York

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  • Tiny rooms
  • No full restaurant and the breakfast room gets packed
  • No parking
  • Lower-level rooms facing the street can be noisy

Bottom Line

Situated in the bustling heart of midtown Manhattan just a five-minute walk from the Empire State Building, the mid-range Best Western Premier Herald Square hotel is ideally located near Penn Station and city hotspots, like Bryant Park. The property’s 94 rooms are tiny but tastefully decorated in a palette of green and purple and have flat-screen TVs, coffee/tea service, and comfortable beds. There’s a cozy on-site bar and lounge, plus a small fitness center, free hot daily breakfast, and free Wi-Fi throughout the hotel. Those looking to stay in this area could compare prices with the similar mid-range Hampton Inn Manhattan - 35th St.

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Chain hotel with clean and tasteful decor

Situated in a small, modern high-rise with a glass-window facade and silver accents, the Best Western Premier Herald Square welcomes guests with a small outdoor terrace and a simple automatic door. The lobby and reception area are decorated in a basic but tasteful mid-century modern motif. There are cream-colored tiled floors, wood accent walls, and hanging drum pendant lights. A small sitting area with couches, a large rug, and floral wall art give guests a place to relax. The decor and furniture throughout is fresh and clean for a hotel in this price range, and the price is hard to beat for this location, which is convenient for both tourists and business travelers. Kids are welcome here, but not especially catered to, and the small rooms means families may have to spring for two rooms.


Ideally located in Midtown Manhattan, between Fifth and Sixth Avenues

Surrounded by shops, eateries, and business, this Best Western is conveniently situated between Fifth and Sixth Avenues in Midtown Manhattan. It’s an ideal spot for both tourists and business guests, as it’s in easy walking distance to a plethora of public transportation options and city hotspots. The hotel is just a three-minute walk from Herald Square (which has its own subway stop and the flagship Macy's store) and a 10-minute walk from Penn Station, a main transportation hub with access to the subway, LIRR, NJ Transit, and Amtrak. The Empire State Building, Bryant Park, Times Square, and Madison Square Garden are all a 10-minute walk or less from the hotel. There is no on-site parking, although there are parking garages near the hotel with New York prices.

  • Three-minute walk to Herald Square
  • Five-minute walk to Empire State Building
  • Six-minute walk to Bryant Park
  • 10-minute walk to Times Square
  • 10-minute walk to Penn Station
  • 11-minute walk to Grand Central Terminal
  • 13-minute walk to Port Authority Bus Terminal
  • 15-minute walk to Rockefeller Center
  • 15 minutes to Central Park Zoo via subway
  • 25 minutes to Battery Park via subway
  • 30 minutes to Metropolitan Museum of Art via subway
  • 45 minutes to LaGuardia Airport via subway and bus
  • One-hour to JFK Airport via subway and AirTrain


Tiny but stylish rooms with flat-screen TVs, coffee/tea service, and some Empire State Building views

Guest rooms are tiny but also clean, stylish, and functional. A Standard Double might feature a color palette of green and purple with wall-to-wall carpeting, fresh white bedding, and a purple damask accent wall. White walls are hung with pop-art style canvases of NYC landmarks, and large windows let in lots of natural light. There’s little extra space for walking around, but each room manages to fit in a desk and dresser, and guests find the beds extremely comfortable. Rooms also have flat-screen TVs with cable or satellite, safes, coffee/tea making supplies, irons and ironing boards, and hairdryers. Wi-Fi is free, and all rooms are air-conditioned. Bathrooms feature beige walls and tiling, sinks and mirrors, roomy standup showers with glass doors, and free toiletries. Some of the Eastern-facing rooms on higher floors have views of the Empire State Building, though other rooms face a brick wall. Rooms at the back of the hotel and higher up tend to be quieter.


Free breakfast buffet, free Wi-Fi, and a fitness area

The hotel offers a small but cozy cocktail lounge on the ground floor decorated with wood floors and purple suede armchairs. The bar opens up onto a pleasant back patio with outdoor seating. A free breakfast offers up standards like cooked eggs, sausage or bacon, fruit, breads, and cereal. But the space is small and past guests have reported waiting for a table. The fitness center is small but well-maintained and includes a mirrored wall, treadmill, stationary bike, and weight-lifting equipment. The lobby has a small coffee area and a grab-and-go snack center. The front desk is open 24 hours and concierge services are available; staff can assist with services such as faxing and dry cleaning. The hotel has an ATM machine, a tiny 24-hour business center with a desktop computer and printer, and free Wi-Fi throughout.

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50 W 36th Street, New York City, New York 10018-8029, United States

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